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The Leading Protein Brands in India: A Detailed Guide - Genetic Nutrition

The Leading Protein Brands in India: A Detailed Guide

, by Sandesh Prasannakumar, 10 min reading time

Introduction

In India, protein supplements are widely used by fitness lovers and athletes due to their busy lifestyles. As people in India become more conscious about their health and fitness, the market for protein powder for nutritional supplementation has emerged as a convenient method of consuming protein required in our daily diet.


According to the analysis, the Indian protein supplements market is estimated to expand at a CAGR of 15% from 2022 to 2027. Various domestic and international players are vying for this market in India, which is progressively growing. However, which are the top protein powder brands that can be accessed in India today?


In this rundown, we will discuss India's ten best-selling protein supplements. Some of the aspects considered while preparing this list of the top brands of proteins for 2023 include the quality of products, types of proteins used, price, taste, mixability, and customer satisfaction levels.

Top 10 Branded Protein Powder in India

1. Optimum Nutrition


Launched in 1986, Optimum Nutrition is one of the most popular and bestselling protein brands globally. The Gold Standard 100% Whey takes the cake among the most popular protein powders in India thanks to its superior quality, great taste, and easy solubility.


ON boasts of using some of the most advanced production and quality assurance techniques to create pure whey protein isolates that are greater than 90% protein and have no unnecessary fillers. In addition to the weights, this Gold Standard Whey is available in convenient servings for everyday fitness and workouts.


2. MuscleBlaze


Of all the whey protein supplement brands currently in the market in India, MuscleBlaze is now the leading one. This whey concentrate raw series is obtained from imported raw milk with 80% whey protein. It is non-GMO, has a precision component for easy reading, and is reasonably priced.


MuscleBlaze appeals to the mass fitness consumer base by offering products that build lean muscle, enhance muscular strength and provide nutrition. Beginners most favour its whey protein in supplementation because it offers cost efficiencies and relatively moderate flavours.


3. AS-IT-IS


AS-IT-IS Nutrition is a brand in India that currently offers 100% whey protein concentrate in its purest form, that is, no flavours or sweeteners added. They retain their natural protein quality intact without acid processing or heat treatment.


This is a good pure with no additives; most importantly, it complies with the organic certifications. People in India are willing to pay a premium for the imported AS-IT-IS whey rather than going for domestically available cheaper whey since it is a naturally occurring protein that forms part of natural diets.


4. Bigmuscles Nutrition


Bigmuscles Nutrition offers the finest German whey designed and developed for the brutal muscle mass-gaining process. This whey comes from hormone-free dairy farms in Bavaria and contains growth factors like alpha-lactalbumin and immunoglobulins that are absent in ordinary whey.


Topping the list of the natural and raw sources of grass-fed cold-processed protein without artificial process, the best amino absorption is provided by either the Bigmuscles whey isolate or the titanium whey hydrolysate. Of course, such an order does come with a higher price tag, but it is for a good reason, as the company will guarantee high quality.


5. Dymatize


Dymatize is a sports nutrition company from the USA that specialises in accurately dosed protein supplements. Their Elite 100% Whey is their flagship product designed to support muscle reconstruction by utilising whey protein isolates, concentrates, and peptides that have rapid absorption rates.


Supplementing 25 grams of protein and 5.5 grams of BCAAs, Dymatize whey improves the muscles and performance. This is an enjoyable one as it comes in flavours like cocoa peanut butter, strawberry blast, and smooth banana.


6. Ultimate Nutrition


The products include athlete-grade proteins and hardcore pre-workout supplements that are developed with the aid of sports science. This has one of the purest whey isolates through multi-stage microfiltration in their ProStar 100% Whey to rapidly release concentrated amino acids.


In a serving of ProStar whey, there are over 35 flavours of whey to choose from, packed with 27 grams of protein, 5.5 grams of BCAAs, 4 grams of glutamine and many more health boosters. Even if it costs more, the clean-label formula features a protein quality that is in a league of its own.


7. Sinew Nutrition


They are an Indian start-up that has come up with innovative ways of introducing into the domestic protein market whey concentrates and isolators. The proteins source bioavailable raw materials that are fit for Indians and local weather conditions.


Sinew Series Isolate 97 has no additives through the process of selective cross-flow micro filtrations, which excludes lactose while allowing maximum amino compounds. Sinew has emerged as a popular desi brand for fitness freaks by offering natural and attractive flavour profiles at affordable prices.


8. Nutrabay


It has an extensive protein range of whey and casein, soy and vegan proteins, and many others that target India's fitness goals. For instance, they have imported whey concentrate and go through a laboratory test; it gives a lean 27g of protein from hormone-free dairy.


It produces proteins for general fitness requirements such as bodybuilding, toning, lean muscle building, etc., and more options are available according to gender, lifestyle, etc.; the choices include Swiss chocolate, tender coconut delight, etc, make Nutrabay proteins, a delicious diet supplement.


9. GNC


GNC is an American-based nutritional supplement company that has made a legendary reputation for itself. Their Gold Standard 100% plant-based vegan protein source is a tri-blend protein from peas, potato and rice. It has 24 grams of protein and 5 grams of BCAAs per serving, which gives a shot to achieve fitness objectives like dairy protein.


The vegan proteins of GNC have very good digestibility by natural enzymes, making them preferred by many people. These plant protein comes in flavour options such as unflavored, chocolate and vanilla and is suitable for lactose-intolerant exercising individuals or vegan persons.


10. Scitron


He operates Scitron, which produces high-quality nutritional supplements used by Indian athletes and professionals. More to the point, through their low-heat process, their whey protein concentrate preserves all native growth factors completely. The ultrafiltration provides favourable amino ratios to support the training requirements of the excellent.


In order to ensure purity and absorption rates, the proteins in the Scitron line are of clinical grade and well-suited for use by a competitor. Protein options such as Swiss chocolate and banana walnut delight make such proteins a delicious addition.


Conclusion


Protein products adequate for human consumption can greatly enhance fitness outcomes. ON, MuscleBlaze, and Scitron brands, for instance, apply sophisticated methods of extracting and preserving more essential amino acids and growth factors that are already inherent in protein sources.


Buying superior-quality proteins while keeping an eye focused on digestibility, diet necessities, and flavour makes the whey or plant brands in India perfect investments for one’s fitness level. For all your protein and supplements needs, visit Genetic Nutrition!

FAQs

  1. What are the best protein brands in India?

Optimum Nutrition Gold Standard Whey is set to be the best protein supplement due to its very high quality and taste. Some of the best whey protein brands one can find in India are MuscleBlaze, AS-IT-IS, and Bigmuscles. In general, GNC Vegan performs fairly well in terms of plant proteins.


  1. Is it necessary for me to consume protein powder on a daily basis?

Yes, it is true that having 20-30 grams of protein daily is suitable for strength trainers or those who are working on building lean muscles. Optimal protein helps one shed off the extra fats while at the same time retaining as much muscular mass as possible. According to your targets, use clean protein powders made for Indian physiques on a daily or as often basis.

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